New Tag Line

I have struggled for ten years with a tag-line for my business.



Past interations:

Insurance Consulting Services

Unbiased Insurance Consulting

Unbiased Insurance Assurance



I really liked "Insurance Assurance" but the trademark office in Washington turned it down as too close to "Assurance Insurance" held by a broker.



Here is the latest:



Consulting In, But Never Selling, Insurance.



Comments welcome.